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Experienced leader with more than 20 years in creating customer value both Internationally and in the Nordics. Having worked both with Sales, Marketing and Product Management in companies like ReadSoft (SaaS), Telia Sonera (Telco ITC) and Basefarm (Managed Services) has given me a great insight and experience in how to create communication and customer strategies across all marketing channels. I believe that sharing is caring and that people who have fun together work well together – the culture of a company can never be copied and is therefore the main differentiator. Make people strive and be their best will give great value to your customers.
Looking forward to a world where we all can engage with the world around us in our own preferred way, at the right time with the relevant data.
Specialities/essential skills: Brand building, Branding, Market strategy, Brand migration, Campaign management, Market analysis, Digital marketing, E-commerce, Content management, Website creation, Sponsorships contracts / planning, Events planning, New sale, Negotiations, Customer satisfaction, Product Management, Value propositioning, Value creation, Offering Management, International Marketing, Solution Selling, Sales management, Sales training Coaching, Counseling, Market consulting, Relationship management, Product development, Account management, Project management, Marketing Automation, CRM, Email & marketing automation, Campaign management, CLC - Customer Lifecycle Management, Outbound and Inbound marketing, Content marketing, E-marketing, Retention programs, Churn programs, Onboarding programs, Loyalty programs, Social Media, Digital marketing