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I am a B2B Revenue Marketing leader specializing in building and scaling high-performing marketing teams to drive measurable pipeline acceleration and revenue growth for enterprise software/hardware companies. With 20+ years in strategic marketing, I architect and execute go-to-market strategies that unify Sales and Marketing, resulting in consistently increased ARR, pipeline velocity, and improved account-to-revenue outcomes.
As a champion of People Based Marketing (PBM), I move beyond traditional ABM by delivering personalized, data-driven experiences across all buying centers. I have led global revenue marketing teams to optimize digital journeys, accelerate demand generation, and integrate advanced attribution analytics for a single source of truth lense on the state of an account's relationship with the business and the buying group therein. I blend homegrown solutions with best-in-class MarTech stacks to achieve seamless, Sales aligned GTM execution.
My expertise extends from revenue operations and full-funnel demand generation to sales enablement, lifecycle nurture, and customer value optimization. I have successfully managed multi-million-dollar budgets, guided cross-functional teams of 30+, and delivered on ambitious pipeline targets for Fortune clients and hyper-growth startups alike.
I am passionate about building collaborative cultures that value innovation, measurable impact, and community. Outside of work, I actively contribute to thought leadership forums and support nonprofit initiatives through pro bono strategy work.
Let’s connect if you’re ready to discuss revenue engine transformation, share new challenges, or brainstorm over a great motorcycle route!
Key Strengths & Experience
• Digital / growth / revenue marketing, demand generation, pipeline acceleration, and sales enablement
• Business outcome focused AI data enablement, marketing automation and advanced analytics
• PBM/ABM strategy and orchestration across SaaS, enterprise tech, and cloud
• Global team architect and leader having managed $10M+ marketing budgets, and proven record of +30-40% YoY pipeline growth
• Culture advocate, talent developer, and sales/marketing aligner
Let’s drive impact together—connect with me to explore what’s next.