Latest Content

The metadata of marketing - what a marketing system of record with Adobe Workfront Planning can do for you
Sep 26, 2024
Article

Senior executive with extensive experience in digital transformation in both the employee and customer experience domains in both the financial services and consumer packaged goods industries. Experience consists of product management (SaaS and CPG) marketing operations, marketing technology, brand management, consumer research, sponsorships, P&L responsibility, research and development, consumer and product strategy, social media and internet marketing. Managed some of the largest brands in the industry at both Tyson, USAA, and Charles Schwab. Successfully launched marketing strategies and tactics to drive business growth in both a large corporate banking and smaller regional community banking footprint. Also have a disciplined and methodical approach for how to approach large enterprise problems with my experience spent as a partner in consulting.
#digitaltransformation
#marketingoperations
#riskmanagement
#controltesting
#citizenintegrator
#ipass
#workfront
#employeeproductivity

1
article