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B2B Content: How to Create High-Performing Content in Complex Niches (+ Examples)
Jan 27, 2020
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I'm the owner of Pointed Copywriting, the go-to copywriting and content team for early to mid-stage B2B SaaS brands who ❤️ quality messaging.

I’m also a mom, US citizen abroad, and ‘90s nostalgia addict. As a writer born, marketer made, I’m all about simple, sleaze-free tactics for growing the *right* kind of traffic and leads. No complicated funnels, full-time SEOs, or fluff-filled listicles required.

Like stories?

Here’s mine in less than 100 words:

I graduated early with two degrees and zero clue what to do.

At 22, I passed on law school and decided to move to Cyprus. From there, I landed a job producing closed-door B2B events from Cannes to Singapore with headliners like Paul Krugman and Tony Blair. Armed with a love of B2B, I struck out on my own as a copywriter before outgrowing my freelance britches and launching Pointed.

Today, I’ve written over 500 in-depth blogs, led over 1,050 C-level interviews, and executed content strategies to consistently land my clients on Google’s page one, without being icky about it.

**Here are some of the things our clients like about working with us.**

🌟 Fluff-free content that requires little to no editing.
🌟 Consistently high-quality thought leadership without pricey SMEs.
🌟 Sleaze-free content SEO support for targeted traffic growth.
🌟 A fun, results-driven way of working...because life's too damn short.

We have limited client availability in 2022. Drop me a line at brittany@pointedcopywriting and we can chat!

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