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An award winning marketer and entrepreneur, Chris started his career launching an eCommerce automotive retail start-up in 2005. In the marketing and communications industry, he has specialized in strategy first, digital led, technology powered, and data-driven initiatives. Delivering business strategies and marketing approaches that transform how companies go-to-market in the modern world is his primary objective.
Today, Chris is working to advance human-centric (consumer focused) blockchain based technology projects (currently at the NEAR Foundation). His ambition is to apply best-in-class brand experience design to deliver on usability and adoption of the emerging technology.
Chris feeds his entrepreneurial spirit by running a food start-up in New York, while collaborating with major global brands. His experience spans the Blockchain, CPG, Electronic, Financial, Media, Non-profit, Pharmaceutical, Start-up, and Technology categories. His strengths are in his ability to digest, identify, and deliver innovative solutions to business challenges.
Over his career, Chris has collaborated with clients like: Answer ALS, Breaker, First Republic Bank, Harman International Industries, Infiniti Motor Company Ltd, Johnson & Johnson, Keds, Nielsen, Novartis, Prestige Brands, and Stanley Black & Decker.
He’s won three Clios for work with Answer ALS, a health focused non-profit start-up, in collaboration with Microsoft and the NFL. Chris has a knack for leading partners to deliver non-traditional, data-centric approaches to business transformation with a focus on measurable outcomes.
A few pieces of work that he is particularly proud of are:
- Global rebrand of SingularDTV to Breaker to become more consumer-centric (featured in AdWeek, 2019).
- Answer ALS "Game-Changing Moments" campaign in partnership with the NFL (2015) and "Signed by Steve" in partnership with the NFL and Microsoft (2016), which received Clio Sport, Gold + Silver, recognition.
- The Distortion of Sound by Harman, the 2015 One Screen Winner in the Best Documentary Category.
- The Ladies First Since 1916 campaign for Keds.