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How GroMo automates reporting & attribution for multiple clients with Factors
Sep 25, 2023
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Marketing Leader | Digital Strategist

As a dynamic digital strategist and marketing leader, I am adept at transforming business goals into effective, results-driven strategies. With a focus on both B2B and B2C sectors, I excel in developing marketing plans that increase value to customers and align internal stakeholders.

My expertise spans across the entirety of marketing operations. Key areas of my specialty include:

● Leading marketing department expansion by capitalizing on revenue opportunities in new and existing accounts

● Applying innovative strategies and implementing plans that focus on audience growth and engagement

● Transforming complex data into actionable insights through mastery of key performance metrics for market research, forecasting, and competitor analysis

● Orchestrating multi-channel marketing campaigns, including search, social, PR, and traditional media. I oversee all aspects of social media marketing and content marketing strategies

● Building and maintaining strong relationships with stakeholders such as clients, managers, creatives, content providers, and distribution partners

● Fostering a positive workplace culture grounded in the values of equality, respect, and cross-team collaboration
In every aspect of my career, I strive to be at the forefront of marketing innovation and leadership. I am always seeking new challenges and opportunities to drive growth and success, not just for the businesses I work with, but also for the teams I lead.

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