SWE Media Expert with multidisciplinary experience and strong knowledge in Online/Offline Media, acquired in multinational companies (+15 years of experience). Specialized in Digital Marketing strategy development and execution. Passionate about Advertising Evolution, Effectiveness, Digital Campaign Analysis, performance, Social Media Management and Team leadership.
Strong technical knowledge in all (or most) Digital marketing disciplines, such as Traffic generation: Search Mkt, Display, Programmatic, as well as UX, Conversion Rate Optimization, A/B testing, Email marketing, Social Media Management and digital assets development driving insights and Business results.