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With over ten years of experience in product and growth roles, I am a data-driven and customer-centric professional who has launched and scaled successful products in the fintech and AI domains. I have a strong background in product development, go-to-market strategy, user retention, and engagement, as well as an executive MBA from Quantic School of Business and Technology.
At YARD , I provided strategic advice, architectural oversight, and mentorship to product leads, and generated, analyzed, validated, and tested business ideas. At Bitcoin.com, I established and led a new team focused on building user retention and engagement features, increasing DAU and average time in the app. I also implemented A/B testing and experimentation platform and processes, leveraging insights to drive strategic decision-making. I am skilled in keyword analysis, marketing communications, CRM, and R programming, and fluent in English with a native-level proficiency.