Driving growth, building inspired teams, and achieving business outcomes for partners are Dave’s priorities. Dave has built his reputation and friendships with many of the world's leading CMOs, CCOs, CEOs, Brand Builders and agencies by taking a customer-centric approach. Dave originated many of the early annual deals or JBPs (Joint Business Plans) for Facebook. Dave spent 11 years at Facebook (now Meta) where he helped drive explosive growth from $3.15 billion to well over $100 billion revenue.
Before Facebook, Sommer was the Founder and CEO of Retail Media Link (RML), a very early Retail Media Network (RMN). In 2006, GroupM/WPP acquired Retail Media Link and retained Sommer to develop and lead GroupM’s shopper marketing practice. Dave and the team at GroupM scaled the business to well over a billion dollars in client investment.
Testimonial:
Carolyn Everson, Facebook's former ad chief and former Instacart president said, “Dave and I started at Facebook together the same week in 2011, and I had the opportunity to watch him build out the CPG, Retail and Shopper businesses for Facebook. He is exceptional at building long-term Joint Business Plans (JBPs) with key partners, and clients appreciate Dave's powerhouse combination of heart, head and hustle."