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Ascendant Loyalty is a CRM/Loyalty consulting firm that provides highly precise and accountable consulting services to customer-centric omni-channel clients. Click: www.ascendantloyalty.com
Our passion is to leverage analytics with proven strategic planning methods to develop compelling strategies and tactics for truly innovative solutions. Our reputation as experts in loyalty program design, business case development including highly sophisticated and predictable financial models, SaaS loyalty technology assessments and more yoelds outstanding execution, ensuring operational excellence and most importantly valued customer retention/growth.
Our clients speak to how flexible, passionate and professional we are in delivering strong price/value for engagements we support. Based on our 25+ years dedicated to this high demand sector, we have a proven track record for in-market revenue lift results in retail, luxury, casino gaming, hospitality, department store, specialty retail and pure play e-commerce sectors.
Specialties: Assessing CRM/Loyalty technology infrastructure, determine strengths, weaknesses, and gaps to then solve for limitations and constraints in 1:1 relationship marketing. E-commerce optimization leveraging the most advanced solutions to drive profitable margin on goods sold, lift conversion and overall satisfaction with site experience. Strategic planning and analysis to drive incremental profitable return on investment from valued customer segments. Deliver practical recommendations that are targeted to customer personas and their journeys. Promotion development and management to support high value, highly satisfying consumer events with precision. Agile project management disciplines to meet/exceed development timelines while achieving outstanding go to market results - from POC to Pilot to National or Global launch.