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"The PLA community is a great place to continue to build my product management craft" - Diana Stepner
Dec 20, 2023
Case Study

▶️ Profile: I’m a product leader who creates a strong culture of learning and success, empowering multidisciplinary teams to adopt an experimentation and outcome driven mindset. I have a background in the three pillars of Product Management - technology, business, and user experience. Colleagues describe me as inspiring, action-oriented, and forward-thinking. I thrive on building collaborative teams, leading innovation efforts, and using qualitative + quantitive insights to establish product goals and achieve growth. When coaching and mentoring others, individuals refer to my vision, strength, and compassion.

▶️ Professional Highlights: Include successfully bringing together cross-functional teams, solving complex challenges and building global programs from scratch such as:
• SimplePractice Product Design and Product Management (build and lead Product team)
• Future Technologies (apply lean / agile product practices to rapidly prototype and iterate)
• Developer Relations (create API platform and developer networks)
• Catalyst Startup Accelerator (connect businesses with start-ups to accelerate growth)
* Future Technologies Champions (launch communities ranging from 150 select influencers to 1800+ evangelists)

▶️ Specialties (Skills): Direct to Consumer (D2C) ▪ Software as a Service (SaaS) ▪ Product Leadership ▪ Innovation ▪ Ideation ▪ Brainstorming ▪ Experimentation ▪ A/B Testing ▪ User Experience (UX) ▪ Enterprise Software ▪ Digital Product Management ▪ Product Lifecycle Management (PLM) ▪ Go-to-Market (GTM) ▪ Digital Transformation ▪ Strategy ▪ Cross-functional Team Leadership ▪ Research & Development ▪ Strategic Planning ▪ Customer Relationship Management (CRM) ▪ Learning & Development ▪ Health & Wellness ▪ Software Project Management ▪ User Experience Design (UXD) ▪ Hiring & Team Building ▪ People Development ▪ Technical & Technology ▪ Problem Solving ▪ Agile ▪ Developer Relations ▪ API ▪ Partner with Engineering ▪ Growth Acceleration ▪ Revenue & Profit Growth ▪ Profit & Loss (P&L) Management ▪ Learning & Development Solutions, Training ▪ Strategic Partnerships ▪ Start-ups ▪ Product-Led Growth (PLG)

▶️ Core Attributes: Action Oriented ⇨ Creative ⇨ Forward Thinking . Ability to Communicate Effectively ⇨ Work Collaboratively ⇨ Influence Others ⇨ Achieve High Impact Goals ⇨ Deliver Products that Scale. Vice President of Product, Director of Product, Chief Product Officer.

▶️ Industries: Marketplace ♢ Health & Wellness ♢ SaaS ♢ Healthcare ♢ Consulting ♢ CRM ♢ Education ♢ Retail ♢ Career Development ♢ Fast-Paced Environment

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