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84 - Repurposing Video Content w/Dino Favara
Oct 12, 2023
Podcast Episode
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It all started with my dad. Dino Favara, Sr. has owned and operated Anchor Safe Home Inspections in Atlanta, GA for the last three years (shoot me a private message if you're buying a house soon!) About six months ago I learned that my old man had hired an agency to run his social media for him. They would make posts, manage his network, and build his brand. I was amazed he even knew what social media was, honestly. I was so excited for him... until I noticed something. Sure this agency was creating content. They would post 3x a week on his Facebook AND Instagram (which is pretty standard), however he wasn't gaining any traction. I started to look at a bit more of what they were doing and realized, "I could do better than these guys." I don't have a marketing degree, and I certainly have never worked in a traditional marketing workplace. However, after years of online learning, countless hours of reading, and paying excruciatingly close attention to professors, I was able to graduate from the PRESTIGIOUS "UYT" The University of YouTube Fast forward a few months, Mercury Media Marketing LLC was bought, clients were booked, and an idea had officially become a reality! I am consistently amazed with how fast social media moves, matures, and grows. It is no one's fault for not understanding how it works, but it's my job to fix that. My goal is to help 100 businesses grow their brand online and free themselves from the overpriced and overrated world of mainstream advertising. Interested in how you can create a stronger brand, generate leads, and grow your business online? Hmu (Lesson #1: "Hmu" means "Hit Me Up" which usually implies you reach out to that person)

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podcast episode