After finishing university in Ireland and turning down the safety of a three-year consulting contract at EY, I moved to San Diego, where I fell into a role in marketing at a small B2B satellite tracking business.
Four countries later, and with nearly a decade’s worth of marketing experience under my belt, I can safely say that 1) I’m glad early-twenties Drew took a risk and 2) I still find helping businesses grow incredibly rewarding.
In my current role at SimpleTexting, a Sinch brand, I’m lucky to lead a talented team of 12 marketers across product marketing, demand generation, content, and brand.
I pride myself on being a T-shaped marketer with expertise in search-driven and link-driven content strategies, user onboarding and customer marketing, creative demand generation strategies, and building cross-functional bridges.
My adaptability, entrepreneurial spirit, honesty, and low ego define me. I’m happiest when building things and figuring out stuff on the fly.
If you want to talk SaaS, PLG, content, or say hi, let’s connect.