Dustin Robertson

I'm an experienced executive with more than two decades of experience in B2C ecommerce and B2B SaaS, focused on leveraging digital strategies to create winning brands. Highlights include building backountry.com, turning around Vegas.com for a successful exit, and subsequently moving into SaaS to build the ecommerce CRM (ECRM) category at Drip. I've been afforded the opportunity to build brands from the ground up and pivot brands to better align their go-to-market strategy with the needs of their target audience. As a pioneer in digital marketing, I've been entrenched in data my entire career and have always embraced measurement to guide the revenue-acceleration strategies I implement. This has resulted in repeatable, measurable, and sustained growth. From mass-media awareness campaigns to conversion-focused demand marketing, performance measurement is ingrained in everything I do—you might even say it's in my DNA. On a personal level, I'm an avid learner and am passionate about helping others. During the past twenty years, I'm most grateful for the opportunities I've had to build and lead amazing teams while honing both my business and leadership skills.

Specialties: Ecommerce, digital marketing, brand development, product development, strategy, and leadership