MARKETING EXECUTIVE
Eddie Combs is a dynamic marketing executive with a result driven track record in the mid to higher considered product and service industries that often comprise of greater ticket, extensively researched, or require longer term commitments. Leveraging 20 years of experience in B2C Eddie delivers unique perspectives from a diverse background by driving innovation and strategic thinking to unlock new value propsitions. Eddie’s leadership as a brand champion has made impacts both domestically and abroad with top companies including Samsung, where he led US marketing for flagship entertainment products and architected a new go-to-market playbook that reverberated globally and resulted in overtaking the industries profitable #1 premium market share.
As a chief marketer he brings a big picture perspective that transcends beyond typical marketing responsibilities to be a key partner with the CEO and the C-suite to transform the company or manage volatile circumstances such as the pandemic or being taken private, resulting in increased executive team influence and trust with the board of directors, frontline workers, and regulators. As a testament to his success Eddie and his work has been awarded and recognized such as being named as a CBS Marketing Master, Addy Award, Telly Award, CEO Star Award and more with feature interviews and appearances on HGTV Home Makeover, CBS Entertainment Tonight and Brand Innovators keynote speaker.
Eddie is a genuine people leader that believes in discovering a brand’s bigger purpose and how it intersects with customer and employee beliefs to ignite a passion for the company. He is the author of “The Lesson” feature LinkedIn articles sharing marketing and business lessons.
Eddie is also the Founder of Voyage Executive Partners, a marketing consultancy where he aids individual marketers and corporations with marketing and leadership needs often sought out due to his high level of creativity intertwined with unique strategic ability (scored in the top 99% of executive strategist per a Korn Ferry assessment) that facilities him to positively challenge the status quo in search of growth.
Eddie holds a MBA from Lake Forest Graduate School of Management, a BA from Judson University and Certified Digital Marketing Professional from the Digital Marketing Institute.
HIGHLY CONSIDERED INDUSTRY INTERESTS (alphabetical):
- Consumer Goods
- Consumer Technology
- Content Providers
- Durables
- FinTech
- Hospitality / QSR
- Insurance
- Logistics Services
- Retail
- Home Security
- Telecom Carriers
- Transportation