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Why Penneo Thinks We're the Best Lead Tracking Tool on the Market
Sep 26, 2023
Case Study
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Experienced commercial leader with 15+ years of experience within marketing, leadership, commercial, digital, business development & business data analysis in Saas & B2B environments.

Digital & sales marketing strategist with a proven track record of successfully scaling businesses. I love building brands & markets in a competitive, fast-growing & changing environment.

Specialized in differentiation strategy, market positionning and predictable revenue through automated Marketing & Sales Development.
My aim is to build high performing teams to transform marketing function into a strategic driver and main revenue generator. All that by being fully data-driven.

As a leader, empowering people and making team members confident with ownership and responsabilities are my main drivers.

Currently working for TalentHub-Starred as VP of Marketing & Business Development, helping companies to give the best experience possible to their candidates. Ready for more!

- Part of the successful merger (08/23) between Talenthub & Starred to create the global leader within candidate centricity.
- Helped Penneo A/S (2018-2022) to reach the next level (from 15 to 100 employees, in 4 years). Moved all New Biz revenue coming from Inbound Marketing from 5% to 70%.
- Successfully listed Penneo A/S on Nasdaq CPH First North (2/06/2020) and Nasdaq Main Market (4/04/2022).
- Early builder (2009-2014) at Trustpilot, helping to put the rocket into space (from 0 to 125M$ investments, from 7 to 350 employees in 4,5 years)

📱 Digital & Business Lover
✈️ Travel & Culture Addict
📷 Passionate Photographer & Droner

Graduated with a Master of Science in International Management, European Business Realities, IAE of Lyon

Open-minded, creative, passionate, proactive, quick-learning, organized, perfectionist & detail oriented with a strong international profile. Always looking for new challenges, great colleagues and ongoing development.

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