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Everybody wants in on Gen Z. From influencers to TikTok, every brand is fighting for Gen Z's attention. But what about Gen Z? What do they want from your brand? While everyone else is infatuated by short-term trends, we divulge in the long-term values that drive our generation so brands can have a meaningful and authentic relationship with Gen Z.
That’s where we come in. NinetyEight is a creative agency built for and by Gen Z, we’re trusted by organizations ranging from Fortune 100s like PepsiCo and startups like Wicked Water, to nonprofits like Step Up Women’s Network. We give deep, unfiltered insight into what really drives our generation (and yes, there’s more to it than just TikTok).
HOW WE HELP
We help our clients:
-Understand how to better connect, engage, and build trust with Gen Z. Our expertise is shaped not only by our own experiences as Gen Z, but through the “Koi Pond”, our collection of almost 336 Gen Z individuals across various ethnicities and social backgrounds who help us–and you–keep the pulse on Gen Z. From brand strategy to campaign execution, we ensure your brand passes the Gen Z BS test.
-Execute highly targeted influencer marketing campaigns across various platforms. Taking a personalized approach, we manually select and verify each influencer to ensure actual fit with your brand. With this focus on quality over quantity, we ensure your campaign is authentic (because our generation hates ads and corporate shilling).
-Create pause-worthy content Gen Zs actually want to engage with. From full management, to content creation and ad optimization, we will guide you to navigate the social media landscape like Gen Z; effortlessly and authentically.
WHAT OUR CLIENTS SAY
They were dedicated to their craft and were aware of the strengths that they could bring to the table. They are young, hungry, and supremely capable, but most importantly, they are a cohesive and complementary unit as a whole. NinetyEight offers a broad spectrum of services, but with significant depth of knowledge, making them a true full-service marketing agency.
— Aaron Friedman (Executive Director - OLASTEO)
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REACH OUT
Whether you’re exploring TikTok, wondering if you’re going to get canceled, or need rich insights from Gen Z (who doesn’t want to expand their market share?), we’re happy to talk.
Check out our site: https://www.ninetyeightla.com/
Email me at: info@ninetyeightla.com
Or reach out here on LinkedIn