Over the last 15 years I've been taking care of communications and marketing for different projects, online and offline such as Animal Equality, Skateboard.it and LiveTrigger.com. I keep my focus on strategic marketing, online marketing automation, and D.R. marketing but I'm also interested in strategic planning and growth-hacking.
Few things I believe in:
- data-driven decision making
- means are defined by the ends
- strategic planning needs tactical evidence
- social and environmental challenges should be faced with a business-oriented approach
Teams I've worked with consistently recognised me a good knowledge of tactical and strategic planning, a strong background in online communication strategies and tools and an effective approach to problem-solving and team working.
I have two favorite quotes:
"Do what you can do, come what may"
"The future is unwritten"