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State of Influencer Marketing in 2023
Oct 22, 2023
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State of Influencer Marketing in 2023
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Influencer Marketing Trends & Insights For CMOs w/ Gordon Glenister
Aug 04, 2023
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About
I work with my clients to help them become better leaders in the world of influencer marketing and/or running better membership organisations with the aim of

✅ Increasing market share
✅ Increasing revenue
✅ Showing greater authority
✅ Showing greater visibility
✅ Creating more impact
✅ Showing more influence
✅ Seeing more referrals

For Businesses

I help them develop or refine their membership or influencer proposition and I do this by auditing their current business and getting a clear understanding of the challenges ahead, then go through a mapped process to achieve the desired results

✅ Audit evaluation
✅ Re-aligning mission and brand proposition
✅ Creating influencer or membership strategy
✅ Refer key influential people to help amplify the plan
✅ Evaluate success by testing and measuring effectiveness

I can also work to help businesses write blogs on their websites, collaborate on white papers and help them build their brand exposure through my podcasts.

Influence global podcast - https://podcasts.apple.com/gb/podcast/influence-global-podcast-shining-a-spotlight-on/id1463375054

Membership World podcast - https://membershipworld.co.uk/category/podcast/

For Individuals

When I work with individuals, I go through the same process of understanding their business challenges and how I can help them to achieve a more successful membership programme or consider how best to become an influencer or the go-to person in their niche Influencer marketing is the fastest growing advertising discipline today.

If you want to find out more about the Influencer Marketing Programme, or any of the other products and services I offer then visit my website www.gordonglenister.com or you can book a strategy session with me https://calendly.com/gordon-glenister/30min

🎓 About Me

I have run trade associations, launched online education platforms, exhibitions and magazines as well as grown the membership of many organisations. I specialise in mystery shopper audits too I won the BPMA personality of the year in 2009 and now work with leading brands, agencies and SMEs. I launched the first association for influencer agencies and platforms via the Branded Content Marketing Association in 2019. I am the co-founder of Pitch Influence competition and the author of Influencer Marketing Strategy.

I love working with ambitious people that want to make a difference to their organisations

📖 Read my testimonials to see what others say about working with me.

🌐 www.gordonglenister.com
📧 gordon@gordonglenister.com

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