Hitesh Malhotra

A global marketing leader with over 18 yrs experience, I've built and led a team of marketers across India, SEA and ME region.

With my previous stint as Chief Marketing Officer at BitOasis, the region's largest crypto trading platform, I lead the marketing and growth strategy for UAE, KSA, Turkey, and GCC, working closely with the country GMs and the product team.

I was fortunate to be a part of Nykaa.com’s journey from its nascent stage in 2015 till it evolved to be a 3000 strong formidable #1 beauty player in 2020. I had taken over marketing when revenue was barely $100k to see it reach nearly $200 million with a consistent MOM 20-25% growth.
With Lenskart, as a Global CMO, I was able to build a strong Omni channel marketing practice for their pan India and global store expansions in SG and UAE.
I hold an MBA in Marketing from UC Berkeley and a Chartered Marketer certification from CIM.

I am passionate about building brands,
brand strategy, performance marketing, integrated communication, customer retention, and analytics.