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I partner with B2B SaaS founders and CEOs to scale their businesses from <$10M ARR to sustainable scalability and/or successful exits or funding events at $20M+ ARR in 2-3 years.
I grow ★sustainable and predictable★ revenue by building marketing and sales teams for scale
As the data-driven marketing and sales leader on senior executive teams, I've built GTM centers of excellence that have resulted in revenue (ARR) and customer growth.
If your B2B SaaS business has achieved product-market fit, you'll leverage my go-to-market-fit strategies to build repeatable, predictable, and scalable revenues. You'll also use me as a sounding board to help you with all the issues you are confronted with on people and processes across revenue and other operations. I may also have a thing or two to say about why you should hire a VP of People, Product, or Engineering before long.
I'm an entrepreneurial and hands-on senior B2B SaaS executive with over 15 years of related experience. With a passion for innovative technology-augmented online marketing, sales focus, and change management, I share my reflections on martech, adtech, entrepreneurship, and leadership on my blog www.jacobv.com. I'm also active on Twitter @jacobvar.
★Strengths★
Business Strategy | Team Building | Leadership | Sales & Marketing Technology & Automation | Strategy Aligned Quota and Compensation Plans | OKR Planing and Implementation | Technology Change Management & Leadership | Negotiations | Branding | Content Marketing | Social Media Marketing | Web Analytics | PPC/CPM | Email Marketing | Design & Animation
★Martech/ADtech/Salestech★
HubSpot (Sales/Marketing/Design), Intent Marketing Stacks, Salesforce, SalesLoft, Vidyard, Gong, WordPress, MailChimp, Google Analytics, Google Tag Manager, SemRush, Google Adwords, FB Ads, LinkedIn Ads, Twitter Ads, AdRoll, Buzzsumo, Zapier, Zoho CRM, HootSuite, Pardot.
★Design★