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I am a seasoned ICT market intelligence specialist with expertise in market planning, program execution and market measurement. I leverage my 20+ years of experience as a marketer, consultant and seller in large and small companies to provide trusted advice to executives to make business and IT decisions. I have authored >100 reports on the Canadian ICT market. I have led >30 consulting projects for technology vendor, government and end-user clients.
I love learning about what people are doing in the Canadian ICT market. Reach out to me if want to talk about what you are doing with customers or vendors.
Specialties: Market analysis and forecasting, competitive assessment, market messaging, market strategy and planning, social insight analysis, value proposition development, communications and messaging.