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BuzzCast Builds Their Sales Pipeline 4x Faster with Apollo
Case Study
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Technology fuels my passion for innovative solutions that connect people, enhance experiences, and tell captivating stories. As a big music and sports fan (go Knicks), I am fortunate to have been a part of great companies where entertainment and live events intersect with SaaS and creative technology.

I am passionate about helping startups grow revenue and grow up. The energy in an organization launching a new product, differentiating itself from the competition, and gaining momentum excites me. I am always up for a challenge, which began after creating my first startup in college. I follow technology trends and use these tools in my personal and business life to improve my own efficiency and make as much as I can easier (my wife calls me a tech nerd, which I guess am).

As a hands-on VP of Sales and Business Development with 15 years of experience, I have effectively created sales systems and winning strategies, driven profitable growth, expanded into new verticals, built and managed high-performing sales and marketing teams, and successfully launched products in competitive markets. Organizations I have worked for include event ticketing and experiential technology platforms, interactive studios that create bespoke Augmented Reality, Virtual Reality, and electromechanical experiences, Point of Sale (POS) and payment startups, and live event producers.

Clients I have worked with include brands, agencies, music festivals, sporting events, attractions, immersive experiences, and conferences/conventions. I have been a part of live event productions with up to 100,000 fans where technology integration led to memorable experiences, financial transactions, and clients meeting their goals. My relationships with customers and former colleagues have bred longstanding friendships on which I often call for insights, advice, and introductions.

Results I have achieved:

- 200% annual team quota attainment
- $1.5M in annual individual bookings
- 400% pipeline growth in two months
- 300% increase in lead conversion in 4 months

Skills and Competencies:

- Hiring, leading, and coaching teams
- Startups
- Lead Generation processes
- Sales process development
- Sales playbooks
- CRM strategy-HubSpot, Salesforce, Pipedrive
- Email and call scripts
- Revenue Forecasting
- Customer acquisition and retention
- Sales and marketing strategies
- Competitive and market analysis
- Negotiating
- Consultative selling
- Sales Operations

If any of the above sounds interesting and you think it would be a fit to work together, send me an invitation to connect and let’s talk!

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