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How to Enable Your Sales Team for Effective Account-Based Marketing (ABM)
Jul 03, 2024
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How to Enable Your Sales Team for Effective Account-Based Marketing (ABM)
Jul 03, 2024
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How to Enable Your Sales Team to Activate Your ABM Strategy
Jun 25, 2024
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HOW TO USE AI TO DEFINE YOUR IDEAL CUSTOMER PROFILE
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Cracking the Code: Crafting Your Own Account Scores for B2B Growth
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B2B Strategy | ABM | MarTech | Sales Enablement | Lead Gen | Leadership

My love of marketing and specifically the tech that can support innovative campaigns has grown throughout my experiences both client and agency side. I love watching B2B marketing grow ever more Human2Human and have been privileged to work in agencies that push the envelope and see what's next.

Working with a range of clients I oversee end to end campaigns, from the ever growing MarTech ecosystem to deep market and account research, through translating that knowledge into cutting edge creative, messaging and activation. I am lucky to work on first of their kind campaigns and with some of the sharpest minds in the industry.

I thrive in challenging, dynamic environments, particularly when juggling multiple projects and having ultimate responsibility for ensuring both delivery and hitting objectives. I am enthusiastic, motivated and energetic, bringing passion to everything I do. I thrive from the feeling of a job well done.

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