Data-driven Demand Generation expert with over 15 years experience. Proven track record developing and implementing integrated global marketing programs with measurable results. Rich experience creating effective content marketing strategies. Strong leadership skills managing marketing managers, product marketing managers, and sales development reps.
Specialties: demand generation, lead generation, revenue marketing, marketing programs (email campaigns, tradeshows/events, webinars, SEO/SEM, display, content syndication), field marketing, content marketing, agile marketing.
Strong knowledge and expertise in Marketo, Google Analytics, Google AdWords, Hubspot, Drupal, and Salesforce solutions.