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Tourism Marketing Unplugged: Real Challenges, Real Solutions
Sep 10, 2024
Podcast Episode
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Throughout my career, I have attained success by building relationships and introducing new products, technologies, and concepts. I have a solid background in sales and social media marketing across various industries including consumer packaged goods and the ski and recreation industry. Since informed decision makers are more likely to perceive a product’s benefits, I focus equally on education and sales.

A large portion of my career was spent at Shawnee Mountain Ski Area, where I created a social media strategy and an engaged social media community that increased brand awareness and sales. Another aspect of my time at Shawnee Mountain Ski Area was designing and managing design creative for our snow sports programs and festivals. Each campaign included print, billboard, social media, 360 campaigns with media partners, commercials, and radio.

I am motivated to continue to learn and grow as a sales and marketing professional. I am actively taking courses through Google Skillshop and Google Digital Garage in Fundamentals of Digital Marketing, Analytics, and Google Ads.

In my free-time, I am a landscape and nature photographer with a passion for exploring the outdoors.

I am open to discussing full-time opportunities in the Scranton/Wilkes-Barre area as well as remote positions.

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podcast episode