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How Lovesac and Other Consumer Goods Companies Are Embracing DTC in Their Data Analytics Strategies
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Personalize With Purpose: How Retailers are Raising the Bar with CDPs
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Overcoming the Paradox of Personalization to Meet Consumer Expectations
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Ditch Data Dogma
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5 Must-Have CDP Use Cases That Drive Revenue and Performance
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BlueConversations: CDP Use Cases in Consumer Goods
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BlueConversations: CDP Use Cases in Retail
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From Awareness to Advocacy: How First-Party Data Shapes Retail Success
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The Science of Similarity: How Lookalike Audiences Redefine Retail Audience Targeting
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DTC's Evolving Role in Building Privacy-Led Consumer Experiences
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My professional background has been focused on driving customer-centric, media analytics and optimization capabilities for Fortune 100 companies across Retail, Consumer Products, Food and Beverage, and Financial Services.

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