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I've worked in marketing for almost 20 years and entrepreneurship has been a part of my life since childhood.
I started my career working at advertising agencies in New York City and Boston creating work that re-launched brands, improved brand sentiment, and generated revenue for Fortune 500 companies: Bank of America, Wyeth, and CenturyLink.
After over a decade on the agency side, I moved in-house leading marketing for continuing education programs at Babson College, the #1 school for entrepreneurship.
Inspired by my dad, who has been an entrepreneur all my life, and the entrepreneurial spirit I've had since graduating from Babson College, I became an entrepreneur and founded Wise Marketing Strategy where I get to partner with entrepreneurial leaders of education companies and institutions to provide senior-level marketing support to help further grow the impact their organization's make on students, institutions, and communities.
Specialities: integrated marketing, marketing strategy, B2B marketing, B2C marketing, digital marketing, content marketing, brand awareness, demand generation, account-based marketing, education marketing, relationship management, agency management