As a content manager in B2B SaaS, I curate, write, and edit data-driven content that aims to establish Copperleaf as a market leader in the decision analytics software industry. I develop marketing content and collateral that effectively communicates the key value propositions of complex B2B software solutions to companies that manage critical infrastructure. I create engaging promotional materials and content for social media and develop messaging, positioning, and launch activities in collaboration with many other teams across the company.
With experience working in editorial agency settings and fast-growing B2C startups, I am an adaptable writer who tells stories in an authentic way. I am experienced in writing long-form articles, case studies, social media posts, blogs, newsletters, press releases, webpages, white papers, and more.