Marc Barraza

I scale businesses via advertising and growth marketing.

I specialize in creative strategy, channel strategy, CRO, funnel optimization, and operational excellence across paid social, paid search, partnerships/affiliate, CTV/OTT.

Here are some of my favorite clients:
Glassdoor • Quizlet • Instacart • MarketerHire • Invisalign • GoDaddy • Glowforge • SeatGeek • Dooly • Mozilla • Cloudera • Chevron

And a few of my career highlights:
- Led advertising, creative strategy and CRO during client’s hyper growth phase (10M -> +40M ARR in 18 months).
- Built Just Media’s first paid social business unit where I increased team headcount 5x and business unit revenue +10x.
- Co-launched Growth Pilots’ performance creative team and product offering.
- Increased client’s product demand by 75% in a highly competitive market through unique ad campaign playbooks and creative strategy.
- Increased client’s direct response conversion rates by 300% in a highly competitive market through specialized creative and campaign setup.
- Pioneered a branded Snapchat lens campaign that became one of the most engaged campaigns of the time.

Let’s connect! Whether you’re interested in working together or looking for some advertising/growth advising, contact me via DM or email: marc.a.barraza@gmail.com.