Customer-focused marketer with 5+ years of experience in growth & product marketing. Iโve crafted and executed strategies across various channels and influenced over $1M in revenue.
Some examples include:
โ As the Head of Growth at Pizzatime, I worked with Product to establish a GTM strategy for a brand new product; this became the second most ordered product and resulted in $๐ญ๐ฒ๐ณ,๐ด๐ฏ๐ฎ ๐ถ๐ป ๐ป๐ฒ๐ ๐ฟ๐ฒ๐๐ฒ๐ป๐๐ฒ
โ Interviewed 42 customers at Pizzatime and used qualitative insights to revamp messaging and positioning on a new website launch; this led to a ๐ณ๐ญ% ๐ฏ๐ผ๐ผ๐๐ ๐ถ๐ป ๐ฐ๐ผ๐ป๐๐ฒ๐ฟ๐๐ถ๐ผ๐ป ๐ฟ๐ฎ๐๐ฒ
โ As a Growth Strategist at OneLocal, I used customer success stories to generate creative video content for our Facebook Ads campaigns; this touched $๐ณ๐ณ,๐ด๐ฎ๐ฏ ๐ถ๐ป ๐ป๐ฒ๐ ๐บ๐ผ๐ป๐๐ต๐น๐ ๐ฟ๐ฒ๐ฐ๐๐ฟ๐ฟ๐ถ๐ป๐ด ๐ฟ๐ฒ๐๐ฒ๐ป๐๐ฒ
โ Worked ๐ฐ๐ฟ๐ผ๐๐-๐ณ๐๐ป๐ฐ๐๐ถ๐ผ๐ป๐ฎ๐น๐น๐ ๐๐ถ๐๐ต ๐๐ต๐ฒ ๐๐ฎ๐น๐ฒ๐ ๐๐ฒ๐ฎ๐บ at OneLocal to ensure they had leads in their pipeline and collateral to close deals such as case studies and video testimonials
I get excited about opportunities where I can be close to the customer and own a number close to revenue.
I love connecting with new people, you can reach me at matt.carn96@gmail.com.