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I believe in the power of human connection - especially in business and marketing. I guess the class I took in 2007, taught by the Founder of Kinkos had a lasting impact on me. (Paul, if you're reading this, thanks again!)
My current professional passion is leading a team to support creating lifetime customers.
In business speak, increase retention, maximize renewals, reduce churn. I build and optimize the post-signup/sale experience of a customer, creating systems, content, and consulting as a product expert. Combining marketing, problem solving and a little bit of sales magic, I align customers and clients with company solutions to upsell and cross-sell in an authentic way.
Simply put, I help make a product or service an indispensable tool for a customer or client to reach their goals and make their vision a reality.
Backed by 10+ years of marketing and customer success experience, mostly working with global start-ups, I bring a self-studied understanding of psychology and human behavior, practiced empathic communication and public speaking, and an innately diverse set of skills and perspective. Traveling the world for a couple years has something to do with it -- my curiosity, extracurriculars and drive to create are a big part of it too.
I've never considered myself much of a "hat person" when it comes to fashion, but when it comes to work, I wear all of them!
Some of my favorite things to do at work include:
- Building relationships with clients to identify core issues and values
- Creative brainstorming and out-of-the-box thinking for strategic solutions
- Leading workshops, coaching, creating guides, and teaching
- Writing stories about personal and professional development and the human condition
I want to get to know you too -- send me a message, let's chat!