Melody Astley

At FinListics, our mission is clear: speaking the language of business - finance - is a skill that lasts for a career, so we want to help as many professionals as we can to master it. Business models and technologies come and go, but the language of business stands the test of time. Our software and education helps you to command it.

We enable sales and marketing teams to have a finance and industry based discussion with their clients. Over the past two decades, we've proven that our clients prospect more effectively, build a stronger pipeline, and have more meaningful discussions with their client executives.

Sales organizations that implement an insight-led approach recognize the following (in addition to increased revenue)

- It's about the client, not about you or your company. Spending time to learn how your client operates and building relationships with them sets the stage for a long-term partnership.

- If you're not adding value to your clients, you're wasting their time. Be an expert. Know what you're talking about. Know what you don't know.

- If you're asking your client to invest with you, it's only fair that you understand their financials. Financial acumen is a necessary skill to build relationships with nearly all executive decision makers.