I speak, meet and consult with marketing and sales leaders helping them to deliver more targeted ads and personalized content that drives engagement and improves conversion rates for your most valued accounts and customers.
The modern marketer must use digital buying signals (intent), along with AI and machine learning to optimize the "right message at the right time to the right buyer." Only a % of your addressable market is in-market right now for your products/services and have started their "buyers journey" without telling you...so do you know which ones?
I can be reached at 703-626-6439 or mmalone@demandbase.com