Mike Pritchett

Mike Pritchett is a Tech Entrepreneur, with a passion for identifying and solving problems with innovative solutions. He believes that Tech should never be about the product itself, but instead about the problem the end user is experiencing. Solving these problems in the most user friendly and enjoyable way is what lights Mike's fire!

Amongst other things, Mike is the Founder of Shootsta. Simplifying Video for enterprise organisations.

In 2015, Mike saw a need for companies to create video content at scale. Shootsta is a video tech platform that enables companies to scale their video content, through a suite of apps and professional services. Shootsta now helps companies create consistent and compelling brand stories, with some of its clients creating in excess of 60 videos each month, while still working within the limitations of their original marketing budget.

Shootsta has evolved its products to include Elevate and Cast, enabling Sales teams to create engaging content in minutes using Ai.

As an Entrepreneur Mike’s other passion outside of the tech itself is building great teams around the world. He has taken Shootsta from humble beginnings in Sydney to the world stage, with Clients including Google, Visa, Amazon, Oracle, Samsung, SAP, Apple, Adobe and over 400 more blue chip clients, also opening offices in Australia, HK, UK, Singapore and the US.

As well as Shootsta, Mike is the Director and Founder of Sydney-based Trapdoor Productions, specialising in high end branded content videos. Our clients include the likes of Nikon, Adobe, Rio Tinto, Schweppes, Telstra, HP and Chivas Regal.

He has been a guest Lecturer at the Digital Marketing Institute and spoken at the UN Young Professionals Program