Naomi Eshleman

Sr. Lifecycle Marketing Manager with expertise in data-driven email & SMS strategies that fuel retention & growth for B2C e-commerce & subscription brands. Known for leveraging detailed analysis and insights to develop effective segmentation, personalization, and testing frameworks that boost KPIs and increase customer lifetime value. Passionate about creative problem-solving and cross-functional collaboration, ensuring that every campaign aligns with business goals while deeply resonating with customers.

Personal background & interests focus on the outdoors, sustainability, wellness, design and travel. I love a good adventure!