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An organic advertising veteran with over 12 years experience in the industry. I have advised and implemented SEO strategies for major Australian sites such as Yellow Pages and True Local. In addition to this, whilst working agency side I lead marketing campaigns for nationwide and global companies in the finance, SaaS, blockchain and ISP space.
I’ve guest lectured on the topic of SEO/Content Marketing at UTS, was a guest expert on content marketing at Global Marketing Day 2019 (by SEMrush), been a panel expert at Academy Xi and am a respected author in the marketing industry. I have been published in Yahoo News, Tech in Asia, Startup Daily, Kochie’s Business Builders and SEMrush to name a few. Due to the popularity of my articles, I earned one of the few monthly columnist spots at Australia's leading micro-business publication, Flying Solo.