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The following quote will give you a sneak peek into what makes me tick:
"Most of us understand that innovation is enormously important. It's the only insurance against irrelevance, and it's the only guarantee of long-term customer loyalty. It's the only strategy for out-performing a dismal economy" - Gary Hamel.
'Customer Experience' is more than marketing fluff; it's a core business ideology that needs to be at the heart of everything we do professionally.
Simply put, I believe that both 'People' and the 'Promises' we make are at the very heart of a Brand, be that the Brand we work for or our very own Personal Brand.
I'm therefore passionate about challenging the 'status-quo' and 'management dogma' that stifles the creative thinking process that's paramount to delivering fantastic customer experiences.
Consequently, I am continually striving to harness my 30+ years of professional experience, which I've built across multiple industries and geographies, to develop innovative and viable business strategies for both the enterprise I work for and the great clients I get to serve.
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SPECIALTIES:
★ Global Marketing, Regional Marketing, Marketing Strategy, Brand Positioning,
★ Integrated Marketing, Field Marketing, Event/Sponsorship Marketing
★ Marketing Communications, PR (Media and Analyst Relations)
★ Business Development, Demand Generation Channel Marketing,
★ Agency Management, Design Thinking, Technology Marketing
★ B2B Content Marketing Strategy, Content Development, Blogging
★ Digital Marketing, Digital Community Building and Engagement,
★ Global Sales and Regional Sales, Sales Strategy, Sales Management
★ Sales Enablement, Partner Enablement, Sales Operations, CRM Strategy
★ BPO, Customer Experience Management, Enterprise Mobility
★ International Speaker: North America, Europe, Middle East and Asia Pacific