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As a marketing professional, I believe that being empathetic is the key approach to everything.
For the past 10 years, I’ve been working with talented startup teams, so for me, one of the most exciting things is witnessing products grow from the ground up.
Working in a startup also means wearing many hats, and that’s exciting too.
I'm an avid storyteller who loves making complex ideas understandable. My favorite tool is Google Analytics. I find data analysis so fascinating, that I tend to lose track of time digging into reports.
Before falling in love with content marketing, I worked as a PR manager in growing tech companies.
Outside of work, you can find me exploring New Yorkers’ cultural thought patterns or preparing for yet another 10K run.