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Hello! I’m a multi-faceted digital marketing leader with over 15 years experience creating and driving strategic marketing programs that engage prospects and customers across diverse global markets for B2C and B2B businesses in education, retail and technology sectors.
With expertise in managing marketing tech stacks that automate, enable, monitor and predict marketing success, I develop data-backed strategies for impactful programs and continuous improvements that deliver against increasing growth and revenue goals.
I enjoy leading and motivating cross-functional teams, developing and mentoring talent, but am always willing to roll up my sleeves to move the work forward.
My day-to-day nitty gritty includes marketing automation and operations, CRM insights, revenue performance management, marketing analytics, SEM, funnel optimization, sales enablement, branding, and content development.