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Helping service providers with Channel, sales, marketing, branding and strategy pain points.
- Go-to-Market for Cloud Services (product launch or re-launch)
- Assist service providers in white-label partners selection.
- Start-up and Pitch Coach
- Channel Sales Enablement
- Channel Sales Strategy
- Demonstrate how the latest technologies can increase business productivity.
- Design and Implement Marketing Plans to niche targets, including Guerrilla tactics.
- Sales & Marketing Leadership.
- Sales Training.
- Business Strategy.
- Sales Plans and Sales Compensation packages.
- Speaker at conferences on sales, marketing, telecom, channel, competitive landscape.
Columnist for trade journals and Blogger. [READ the blog at http://blog.tmcnet.com/on-rads-radar/ ]
Contributing Editor for Channel Vision magazine.
My third book: SELLECOM 2: Selling Cloud Services is available on Kindle.
My fourth book - Channel Manager's Playbook - is available: http://channelplaybook.com
Are you a service provider looking for help with messaging, marketing and sales? Then give my office a call. We have experience with sales training, direct mail campaigns, leveraging an indirect channel, messaging, bundling and launch.
To connect with all the smart folks, entrepreneurs, techies and startups in Tampa Bay, I co-founded BarCamp Tampa Bay, IGNITE Tampa and TechNova, the org that oversees them.
Founding Board member of the Technology Channel Association, the only non-profit trade association for channel partners (tcasite.org).
Follow me on twitter @radinfo
Specialties: IP, network design, converged networks, Voice over IP (VoIP), SIP, SIP Trunking, VPN, ATM, Metro Ethernet, WAN, MAN, MPLS, fiber, NSP, ISP, CLEC, Wi-Fi, WISP, wireless, MSO / cable, guerrilla marketing, FCC and tariffs, ASP, SAAS, unified messaging (UM), Hosted PBX, Unified Communications (UC), blogging, social media, cause marketing, event marketing, barcamp, TCA, sales training,