Rebecca Shaddix

Do you remember the first time that you saw snow? Not on the ground, but actively snowing?

As an LA native, I do. I was 9 years old visiting family in Boston, and remember being overwhelmed by the desire to play in it, hold onto it, and share it with everyone - afraid that they'd miss out on the incredible experience I'd just discovered.

As a go to market strategist, this is the feeling I want to recreate for every product launch and brand. The mesmerization of something that customers may theoretically understand, but can't believe how perfectly the experience of using it is delivered just to them, exactly where they want to use and share it.

My track record of growing revenue and user retention for tech companies has been recognized by Inc. 5000, Forbes, and the Los Angeles Business Journal.

By actively mitigating assumptions and emphasizing first principles thinking, I anchor growth strategies in methodical qualitative and quantitive market research, while leveraging the depth of experience that comes from working with diverse tech companies across industries and verticals.