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As an engineer who has infiltrated the creative industry, I'm a firm believer that design is a field that should be populated by more problem solvers and technical minds. Complete design thinking needs to bring together left and right thinkers to make things that move people and create meaningful change.
I set up How&How with my creative counterpart, Cat. Together we rolled up our diverse backgrounds and real business experience into a branding agency built with our own idea of what an agency should be.
HOW&HOW
We’re a branding agency in London, Lisbon and Los Angeles turning what is, into what could be. We use imagination to turn businesses into brands. Brands which enrich lives, nature and founders.
We design the not yet.
We work to liberate ideas the world deserves, and most often with companies whose ideas use tech to disrupt a market. We also have a particular soft-spot for cleantech and climate-tech brands :)
We are B-Corp (pending); champion salary transparency; gender pay equality and work 9-day fortnights. Our bold initiatives around culture and equal rights are unique in our industry.
We dream the not yet.
www.how.studio
MENTOR
I’ve mentored for startup incubator programs in Lisbon such as Beta-I. Coaching startups on how to build memorable brands set up for growth.
PODCASTS
In my former radio career, I produced radio shows and podcasts for:
BBC 6 Music, BBC Radio 4, Kiss FM, Capital Radio, Phill Jupitus
KEYNOTE SPEAKER
I’ve spoken about branding & strategy at the following conferences and companies:
LA Tech Week, Web Summit, Patagonia LA, Second Home (London & Lisbon), Glug Events, Pollen Place.
My three current keynote topics are:
01. Designing for Possibility: Building the Future of Brand
02. What’s it worth? Increasing the Intangible
03. The Never-Ending Story: How to create a Brand that Stands the Test of Time.