Ryan Balke

Experienced product marketer and content strategist with an emphasis on content optimization and multi-channel, data-driven storytelling. Cross-functional experience across a number of teams including product marketing, community engagement, product development, creative production, and more.

SKILLS
• GTM Strategy
• Content Strategy and Creation
• Creative Briefing
• Copywriting and Copy Editing
• Public Speaking
• Project Management
• Internal Marketing Processes
• Analytics (Google, YT, ExactTarget)
• CMS (AEM, Vignette)
• CRM (MailChimp, ExactTarget)