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Marketing analytics are overcomplicated. As a previous Director of Marketing Analytics in the B2B space, I saw this first hand. Marketers are always under pressure to deliver results with positive ROI, and be able to attribute their activities back to the success of the business. Disconnected data makes this a tough task.
I work with Sales & Marketing leaders to
- Integrate & Connect Marketing & Sales technologies
- Enable teams with data they can automate AND activate on
- Translate marketing activities into numbers that explain ROI.
At Datajoin, we provide a no-code, automated solution for integrating first-party sales and marketing data from application to application. We eliminate siloes with our proprietary micro integrations that enable marketing teams to activate data directly in the tools they use every day.
I’ve seen first hand the impact and difference a connected Mar-Tech stack makes. I’ve worked with companies such as CISCO, Adobe, VMWare, Comcast, and many more.
Many Fortune 500 companies like Adobe, Cisco, Arm, and AARP rely on micro integrations daily to more effectively measure marketing activities using revenue driving metrics, and improve customer experiences by enriching marketing automation data with buyer behavior.
I know what you’re up against, and I have the solution to help improve your Sales & Marketing processes.