Sarah Shaukat

When I tell people I am empowering tech start-ups with content, it raises eyebrows. Content and marketing are often treated as an afterthought. But are they?

Your brand's marketing and content efforts are the core of communication and connection with your target market. Connection brings engagement, readership, and conversions.

I help B2B SaaS companies scale organic traffic and convert visitors into leads.

As a content marketing manager, I deal with an exciting mix of research, customer interviews, strategy, communication, planning, and writing. I often get exposed to several industries and learn from them.

In the past 8 years, I have worked in various niches. Here are a few highlights:

• B2B SaaS
• Crypto & Blockchain
• Social media and web development
• Health & wellness
• Automotive
• Social journalism
• Entertainment & lifestyle

My top favorite content types are:

- Blogs/Guides
- Webpage & newsletter copy
- Case studies

Accomplishments

- Accelerated the website traffic of a start-up. After a consistent content flow of 7 months, we witnessed the growth of about 100k page views monthly and sustained it.
- Created social media strategy of a start-up that helped increase followers from 0- 10k in 1 month on Twitter.

Management and Analytical skills:

As an extension of my role, I have hands-on experience in:

- Content management
- Developing content strategy and editorial calendar
- Planning, editing, proofreading, and formatting team content
- Managing tasks with critical, logical, and analytical thinking
- Tackling and resolving internal content constraints
- Training and leading content teams
- Communicating and collaborating with global cross-functional teams

I can bring new ideas for your content or improve your existing copy to capitalize on low-hanging fruit. I am passionate about content because I know it creates a lasting impact.

I would love to tell your story. Let's chat at sarahshaukat.1@gmail.com