Sarah Toth

15+ years experience strategizing and implementing marketing and ecommerce strategies for complex and high-volume organizations. Deep understanding of digital marketing, including content development and optimization (SEO), paid marketing (SEM & paid social), email marketing and multiple channel distribution (display, direct mail, print, webinars, in-person/online events and trade show marketing). Exceptional communication skills, highly organized, adaptable under pressure and extremely goal-oriented.

SKILLS
•Budget management, ROI analysis and KPI targeting.
•Strong hands-on knowledge of CMS, marketing automation, CRM, SEO and SEM.
•Experience with Salesforce, NetSuite, Pardot, MailChimp, HubSpot, Marketo, Microsoft Dynamic CRM and Shopify.
•Events management & organization (user conferences, industry trade shows and international symposiums).
•Great understanding of Google Analytics and Google Adwords.
•Paid and earned social media marketing (Instagram, LinkedIn, Facebook)
•Experience using project management software (JIRA, slack, Asana, Basecamp and trello).