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Brand Building As A System (Shelley Röstlund)
Jan 11, 2023
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*** 𝗔 𝗕𝗜𝗧 𝗔𝗕𝗢𝗨𝗧 𝗠𝗘 ***​ (check my backstory on shelleyrostlund.com/who-am-i/)
I'm a Brand Strategist who teaches subject matter experts to transform their expertise into a momentum-building brand machine, led by systems thinking. ​

Over the last 15years I’ve worked behind the scenes, through my consultancy & agency work, with 150+ brands in 30+ industries, across the private, public & charitable sectors.​

I’ve been captivated by entrepreneur origin stories, the art of business & the magic of message since my early 20’s. When I’m not devouring business adventures, you can find me deep in a vampire thriller or off on a family exploration on the Isle of Wight.

*** 𝗪𝗛𝗔𝗧 𝗜 𝗗𝗢 ***​
I run a boutique brand-led marketing agency called Harbour 32, which is where I, along with a trusted, skilled team support high-margin, micro businesses with one-on-one brand & digital marketing strategic consultancy. Our clients tend to be service-based businesses with a subject matter expert at its heart. We also provide done-for-you production & marketing retainer services for content creators who have a Podcast, YouTube channel &/or Blog.​

I lead my signature 16-week business development group programme, called the Brand Compass™ for service-based entrepreneurs running micro businesses.

𝘞𝘩𝘢𝘵 𝘸𝘦 𝘥𝘰 𝘪𝘯 𝘵𝘩𝘦 𝘱𝘳𝘰𝘨𝘳𝘢𝘮𝘮𝘦: I take participants step-by-step through my Compass Method™, to gain clarity on their brand's purpose, personality & proposition, & build a range of vital business assets to ease delegation & spur growth. Its like an MBA for micro-preneurs, with practical application built in.

𝘛𝘩𝘦 𝘱𝘳𝘰𝘨𝘳𝘢𝘮𝘮𝘦 𝘪𝘴 𝘪𝘥𝘦𝘢𝘭 𝘧𝘰𝘳: subject matter experts who are entrepreneurs & are ready to sharpen their offer, build a product eco-system & scale their brand’s growth. ​

*** 𝗠𝗬 𝗣𝗥𝗢𝗠𝗜𝗦𝗘 𝗧𝗢 𝗬𝗢𝗨 ***​
I'm not a Yes-girl. I'm here to pull you in line to create a momentum-building brand machine. I won't let you off the hook. I will question things. Even 'those' things that you secretly don't want to let go of.​

My Compass Method™ process takes your value, customers, objectives & products, & blends them into a personalised brand roadmap that defines who you are, what you do & how you do it >> in terms that can be expressed consistently & true-to-you across all online & traditional mediums.​

I free you from ‘perfection pressure’ & give you a clear connection between your vision, your ability to source help & how your spend your time, attention & energy.​

I value your time & energy as much as I value mine.​

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