Shoshana Ritzler

Creative visionary and accomplished marketing executive with 15+ years of success in the fashion and lifestyle industry. Proven track record of building impactful brands, developing innovative campaigns, and driving sales. I'm a strategic and adaptable marketing leader with a passion for building powerful brands and driving results in the fashion and lifestyle industry.
Currently serving as a VP of Marketing, I bring a deep understanding of omnichannel retail, with experience working for SMBs and large enterprise companies.

My expertise lies in developing innovative marketing campaigns that seamlessly blend creative vision with data-driven strategies. I'm a collaborative leader known for fostering high-performing teams and delivering impactful results.

My core competencies include leveraging the latest technology and data to deliver personalized and engaging customer experiences through email marketing, website content, social media, and paid media. I also oversee all aspects of storytelling and content creation, from concept to execution, directing third-party agency resources and internal staff.

Key Skills:
Creative strategy & direction
Brand development & management
Campaign development, ideation and execution
Team leadership & Mentorship
Omnichannel marketing strategy
Digital marketing & social media
Comprehensive Data Analysis
Email/SMS Marketing best practices
Digital Merchandising and UI & UX design
Conversion Rate Optimization and SEO Copywriting