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Over 10 years experience in affiliate marketing with an excellent understanding of online tracking methods, and analytical systems having worked for the UKs largest performance marketing company.
Manage a global team of integrators that specializes in on-boarding new advertisers and technical consultant for high profile clients.
During the course of career have supervised over 800 integrations ranging from SME to blue chip global clients across EMEA, AMR, JAPAC regions. From this experience have identified and devised strategies / toolings to improve operational processes to tackle on-boarding challenges resulting in reduced time to revenue.
Also responsible for managing a data insights team that provides in-depth analysis for clients to make informed business decisions. This function also identifies, resolves and prevents any financial impacting risks to clients by proctively auditing its data using different analytical techniques.
Specialties: Online tracking methodologies, Partner marketing, Online analytical technologies, PHP, MySQL, Project management, On-boarding global clients